Because Health
In 2018, CHE launched Because Health, an environmental health educational campaign for the general public. As of 2021, Because Health's website has more than 400 pieces of educational environmental health content and averages 40,000 users a month and approximately 1 million page views a year. Because Health also has an engaged community of over 65,000 users on Instagram. Because Health has successfully brought younger, more diverse voices into the environmental health conversation and plays a crucial role in educating mainstream audiences about environmental health issues.
Starting in January 2022, Because Health will be transitioning to the Center for Environmental Health (CEH), in Oakland, CA. CEH is a 25-year-old organization leading the nationwide effort to protect people from toxic chemicals. Their multi-pronged approach uses science, policy, litigation, and purchasing power to create real wins for public health. The strong content, voice, and audience of Because Health is a perfect fit to amplify and expand CEH’s impact. By incorporating Because Health into CEH, we are expanding CEH’s audience, incorporating innovative messaging, and distilling complex environmental health concepts into actionable steps that people can take to build a healthier future for all. Because Health’s mission of empowering positive individual action will be magnified when paired with CEH’s legacy of advocacy towards collective impact and societal change.
